The web is indeed evolving very rapidly. Technologies and development techniques do appear very quickly. On the whole, the tools also are improving, thus allowing for greater freedom while designing the interfaces as well as interactions. On account of these web design patterns and techniques, one can begin to trend within a short period of time.

There are several new web designs that are gaining and/or maintaining their popularity during 2016 and more will be used for new websites in 2017 and have been used so far.

The year 2017is coming to a close very soon and it would be interesting to know about the new trends in web designing that emerged in 2017.

One must realize that there are a few fairly new techniques and technologies that one may want to implement into one’s site designs. These are not necessarily in widespread use yet, but one may want to take or have already taken advantage of them so far.


Selection of color for website is very important as, it can impact the visitors’ emotions, thoughts, and conversion rates. Here are few color trends of 2017:

Pantone has highlighted 2017 color of the year – Greenery. It is the symbol of new beginnings, a very refreshing as well as revitalizing shade.

Material Designs of Google are bright and bold and even outside the Material Design, there have been many examples of web designs incorporating the bright colors recently.

Duotone image is composed of two colors and the style has become very popular in 2017.

Other attractive colors being used for web designing are light green, indigo, and cyan, green, lime, yellow, brown, range and many more others colors .

Modern Retro

Be it pixel art, vintage typography or 80s and 90s that have inspired imagery modern retro has been much in use in web designing and has had a modern twist to it. A combination of a semi/modern pixel art style with the side scrolling of a Super Marioesque video game is what it incorporates.


Cinemagraphs consist of still photos with elements that have repeated movements. They have been gaining much popularity recently. They can either be GIF files or video. Both can result in rather large file sizes if the cinemagraph is of a high quality. Cinemagraph GIFs can easily be over 3MB, so you might want to consider streaming video instead.

Material Design

This design of Google has been on the scene since 2014. It is, no doubt, built of on the principle of paper cum ink that does translate the qualities of these into a digital format. Shadows cum edges are used to indicate what one must touch, such as buttons.

Bold, Creative Typography

In 2016, one came across several very creative uses of typography, and 2017 continued to usher in more. One had access to more creative typefaces than the usual web fonts.

Web designing is an art by itself and much creativity goes into it. Get your company website now with FMIM India.